Marketing the Library webinar 1: Campaign planning

Wednesday, 21 July, 2021 - 11:00 to 13:00

Join Libraries Connected and communications agency Creative Concern on Wednesday 21 July from 11am to 1pm for expert guidance on how to plan a marketing campaign.

This is the first of three webinars in our Marketing the Library project. It will take you through the seven key steps of campaign planning, answering the question 'Why plan?' and including identifying a target audience, producing clear messaging and measuring success.

This session will be a combination of presentation and Q&A offering practical tips and guidance around campaign planning. There will be time at the end for additional questions. The session is open to all library staff and volunteers.

Register for a free place now via Eventbrite. Bookings close at 9am on 19 July.